Okay, I normally do not drink too much coffee, but it doesn't mean I don't appreciate a GOOD, QUALITY cup of "joe". I once stopped at a small tire maintenance/gas station in southern Florida on a hot summer day, and it was owned and operated by a family of Cubans. We had a good laugh introducing ourselves, and then they offered me a "coffee". Now, I don't know if you are familiar with Cuban tradition, but the thimble-sized "coffee" which was brought out to me...completely kicked my arse! I mean, it tasted AMAZING, and it was strong enough to make me slightly light-headed. To this day, I still have no idea what was in it. Anyway, the next closest thing to Cuban awesomeness, as I call it --would be the Keurig. Mr. Coffee® Online Store | Mr. Coffee Single Serve Brewing System This is the Mr. Coffee version of the single-serve coffee maker, and it is designed to use the Keurig "K-cup". It appears that Mr.Coffee partnered with Keurig to manufacture their own machine with virtually the same technology found in slightly more expensive Keurig machines. The coffee comes out hot and very, very...perfect. It is fast and economical. The K-cups, depending on where you shop, can cost about what comes to maybe .50 cents per cup. Not bad at all. Now, it is true that the "old fashioned" coffee pots (I know, not the campfire and percolator) will brew a POT of coffee rather inexpensively, and they even come in single serve makers, but the flavor, quality, and the time involved just cannot compare to the amazing levels these Keurig machines can bring coffee. I generally despise technology when it comes to anything besides pure entertainment. However, in this one case I am willing to make an exception. And maybe one more because I do love to have night vision.